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What Is Guesswork University?

Join the Program and Build Your Business Right!

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Guesswork University Is...

GU is the framework of an online course and group coaching program, designed to help women entrepreneurs build their business on a solid foundation. This 4-part course brings the Small Business Administration's ( business guide to life. This course covers planning, launching, managing, and growing a business. This year, each instructor-lead course will be released quarterly and attended in cohorts. Their are limited seats, so sign up now or join the waitlist.

Guesswork University Is Not...

GU is not an accredited college or school of secondary education. You will not earn college credits here or meet your soulmate while studying on the quad. Nor will you get served by your rival sorority in an impromptu step show. No there is no dean, but there is plenty of homework and invaluable lessons to be learned, if you choose to do the work. 

2022 Course List



Planning 101:

This course focuses on building a solid foundation for your business. Upon completion, students will be able to:​

  • Conduct market research and competitive analysis

  • Write a business plan

  • Calculate startup costs

  • Establish business credit

  • Fund their business

  • Understand how to buy an existing business or franchise



Launching 201

This course focuses on developing a launch strategy for your business. Upon completion, students will be able to:​

  • Select their business location and structure

  • Register their business name

  • Obtain federal and state tax ID numbers

  • Apply for licenses and permits

  • Open a business bank account.

  • Obtain business insurance



Managing 301:

This course focuses on managing your business.

Upon completion, students will be able to:​

  • Manage their finances

  • Hire and manage employees

  • Understand how to pay taxes & stay legally compliant

  • Buy assets and equipment

  • Understand marketing and sales

  • Plan for threats, emergencies & disasters

  • Determine their business exit strategy



Growing 401:

This course focuses on growing your business.

Upon completion, students will be able to:

  • Understand how to get more funding

  • Understand how to expand to new locations

  • Understand mergers and acquisitions

  • Understand how to become a federal contractor

  • Understand exporting products

  • Understand special business segments

Who this course is designed for...

  • The woman who is ready to replace her 9 to 5 with a profitable business of her own.

  • The woman who is ready and does not mind working hard now for (financial) freedom in the future.

  • The woman who believes that she has been called to her business, but lacks the proper foundation.

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